Netflix Just Did Something Nobody Expected at Atletico Madrid! And Griezmann is Involved

Atletico Madrid's next tunnel walk is going to look a little different. Netflix has struck a deal with the club to have Peaky Blinders characters escort the players out before their La Liga fixture against Getafe, actors in razor caps and waistcoats. It's for The Immortal Man, the long-awaited film that finally brings Tommy Shelby back to screens after the series wrapped in 2022.
It's a strange one on paper. But spend five seconds thinking about it, and it makes complete sense. Diego Simeone's Atletico Madrid and the Shelby family aren't that different; both built on discipline, aggression, and winning ugly. Netflix clearly spotted that.

Antoine Griezmann Has Officially Joined the Shelby Family?

Antoine Griezmann isn't just a bystander here either. He's the face of the campaign, appearing in a dedicated promotional video for the partnership. Whether he's pulling off a razor cap or not, we'll find out, but Griezmann Peaky Blinders is already doing numbers on social media, and the match hasn't even happened yet.
The film itself drops on Netflix on March 20. Cillian Murphy is back as Tommy Shelby, with Rebecca Ferguson and Barry Keoghan joining the cast. The Atletico Madrid vs Getafe match essentially becomes a live trailer, which, for a mid-table La Liga fixture, is not something anyone had planned. The Peaky Blinders Atletico Madrid partnership is the kind of move that sounds mad until it lands. And this one looks like it's going to land.